Best Pet Supplies

Best Pet Supplies is a leading pet supplies company in Amazon. My goal here was to work with the Creative Director and Sales Manager to refresh our Amazon Storefront and Shopify. In addtion, update and manage product content across platforms to improve customer experience.

Role: E-commerce Web Content Specialist

Tools: Shopify, Amazon, Photoshop, HTML, CSS, JS

Links: [Amazon] [Shopify]

What I did

Shopify:

Updated and optimized the Shopify site for mobile and desktop users
Improved navigation, category structure, and product filters
Enhanced product pages with better photos, cleaner layouts, and up-to-date details
Implemented small UX tweaks (like grouping color variants and simplifying checkout)

Revamped Amazon storefront for clearer branding
Created and updated product listings with stronger copy and more accurate info
Uploaded enhanced images to boost product appeal
Regularly checked for listing errors and kept everything current

Results at a Glance

Smoother shopping experience and fewer user complaints
Higher conversion rates and increased online sales
Consistent branding across platforms
Audited and fixed broken content

UX & Process

I focused on real user feedback and analytics to guide improvements. My approach was always to keep things clean, simple, and helpful for busy pet owners, while making sure the site stayed easy to manage for the team.